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Digital Marketing Agency Peterborough: What About Adverts On Your Webpage?

Digital marketing agency Peterborough experts can offer you plenty of help and advice when it comes to the design of your website. There will be some decisions that you need to work out on your own, however. Only the web owner can decide whether to include advertising on their site, for example.

It is certainly possible to make extra money from your website through advertising, as your design agency Peterborough specialist will advise. This doesn’t mean you advertising your site elsewhere. Rather, it is other people advertising their products on your website. This can be a workable way to ensure a passive revenue stream from your site, even when your own sales are low or it is a quiet time. However, there are some things to consider when it comes to placing adverts on your site. The first thing to bear in mind is that you don’t want to include too many ads taking up important space on your web design Peterborough website. If there are more ads than useful content regarding your business, products and services, then the site will look confused and cluttered. No one will be able to get to your content – the ads will be in the way. One rule to stick to is to ensure that the split on your site is no more than 30 percent ads and 70 percent content – but preferably fewer ads, if at all possible. Never make external adverts on your site your priority. They may bring in some good additional revenue, but they won’t make your own business grow and could seriously discourage your own potential customers.

If you need a digital marketing agency Peterborough based, then contact Jigowatt Ltd on 01733 267775, or through https://jigowatt.co.uk. We are experts in the field of creating stunning websites, and we have many years of experience in doing exactly that. Contact us today to see how we can help you and your business.