Logo design Peterborough agencies are the experts to turn to when you want to create an impactful persona and website for your business. If you need to stand out from the crowd, then your logo design and its correct placement on your website will help you do just that. But why is your logo so important and where should it appear?
Your logo is a key part of your overall branding and assists audiences to recognise and remember your business. Therefore, it is vital it looks memorable and professional; and also accurately encapsulates your company and its service or products. A good Peterborough web design team will assess the effectiveness of your existing logo and make recommendations if they think it could be improved. Your logo should then take pride of place on the homepage of your website. Every web design Peterborough wide and beyond will include a homepage – it is your most critical webpage as it is often the very first place potential customers see. But where should the logo be sited? Research shows the most effective place is in the top left hand corner of the homepage; and then similarly on all other pages on your site. This aids recognition, so that the viewer always understands whose website they are on, no matter which page they are looking at. It also reinforces your brand, enhancing trust and future decisions to use your products and services. Finally, it assists with navigation when it is a clickable element, allowing the user to quickly return to the homepage when needed, no matter where they are on your site.
Jigowatt Ltd is a web and logo design Peterborough based company that can offer you branding and a homepage – indeed, a website - that is designed with both you and your customers in mind. Find out more by speaking to us on 01733 267775 – we are here to help. Our own website (https://jigowatt.co.uk) contains more information.