Ferndale Electronics

Based in Cambridgeshire, Ferndale Electronics are a small family run Contract Electronics Manufacturer with over 30 years experience. They offer extensive industry knowledge and a reliable option for electronics assembly.

Getting Acquainted

Last autumn Ferndale Electronics contacted us for a redesign of their existing static HTML site and logo. We had a face to face meeting to discuss their needs and project expectations. We came back with a proposal that addressed their requirements and met their budget. As a result Jigowatt were commissioned for the project.

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Design & Development

Although initially reticent about changing their brand ID Ferndale became open minded about the re-brand. We produced a few different options and decided on a icon that incorporated a printed circuit board in an abstract symmetrical design.

After we reviewed their existing site it was obvious it needed updating for mobile and would benefit from more imagery and video. The new site in it’s most basic form needed to be eye catching and to serve as an online brochure to promote the services and equipment that they can offer.

Due to budget constraints and limited copy which could negatively affect the websites SEO we settled on a one-page site. For the design we wanted to add a unique feel to the site that would fit in with their type of business. We chose an asymmetric design to capture the angles that appear on computer chip boards which works extremely well on the full-width background.

At the bottom of the page, we added a ‘quick quote form’ allowing site visitors to easily get in touch.

Ongoing

The initial design and development stage is complete, the site is performing well and generating new leads. Ferndale chose Jigowatt’s Basic Hosting and Care Package so regular updates are carried out to ensure that site remains secure.