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Cambridge Ceramics

We first started working with Peter, the owner of Online Ceramics back in 2010 when we built their very first website. We've watched the business grow from a simple idea into one of the best performing eCommerce websites we've ever built! At the start of 2020, Peter approached us wanting to expand what the business offered to up and coming pottery stars. Enter Cambridge Ceramics.


As with Online Ceramics, Peter trusted us to create a logo and branding.

The graphic represents the two Cs in the business name but also looks like a top-down view of a pot. Hats off to Andy for coming up with this genius idea.

Website Design

The main focus of the new site is to highlight new artists and showcase their work.

Rather than the traditional big hero banner, this area is split into four sections with cut-outs of pots from the site’s featured artists. This not only highlights the artist but a favourite piece of work for sale and a direct link to the artist’s landing page.

As you navigate down the page we introduce the mission statement and then a stunning category filter which gives a glimpse into the categories that the artists have to offer and a quick preview of some of the products. We also included a pop-up newsletter block, standard news section and a few key bits of information regarding shipping, returns etc.

We decided to give the entire design a lot of white space and room to breath which puts a lot of emphasis on the products rather than distracting with bright backgrounds. This in combination with the use of Eina as our main font, we think looks outstanding.


Using the WooCommerce Product Vendors plugin allows artists to sign up to sell their products through the site. This also utilises PayPal Payouts API, which can automatically pay a set commission percentage to the sellers whenever a product is sold.

Ongoing Support & Hosting

We’re currently hosting Cambridge Ceramics on our Platinum Hosting Package, which is on optimised WordPress servers thanks to our partners over at WP Engine. Peter now has both his websites with us and we do maintain them for him. Ensuring they’re kept up to date with the latest features and fully secure. We hope to see the same levels of success for Peter’s second venture as his first

“What's the next step?”

It’s simply to get in touch. We find it’s best to talk through your ideas then decide on a plan to get the right solution for you. So why not call us on Peterborough: 01733 267775 uses cookies to make the site simpler. Find out more about cookies.