Liberty Partnership

Liberty Partnership are Chartered Independent Financial Advisors specialising in wealth and retirement planning based in Market Deeping, Peterborough. They are driven by traditional values based on their outstanding customer service and long term relationships. Liberty can trace it’s routes back over 20 years and are proud that they still have a large number of original clients and their families working with them to this day.

Getting Started

We began working with Liberty in the spring of this year when we met to discuss rebuilding their static website into a responsive and manageable website. After showing several of our other sites the benefits of a WordPress site were apparent as it allows them to easily update content without having to get their hands dirty in the code.

Design & Development

From the initial design of the new site to coding the theme, we handled it all. The new site did require new imagery so we commissioned a photographer to capture the personalities and portray a feel for the values of the Liberty team through a series of candid shots.

The design maintains the brand colours of dark blue, white and gold and follows a very clean and simplistic design.

As the previous site was static we wanted to make sure the new site had no limitations, so each section of the site can be added to with ease. We created custom post types for team members, services and testimonials so new content could be uploaded as and when required and our templates would adapt to the content provided as we used flex box for the layout. Also using Advanced Custom Fields for the homepage it means each section can be updated to display the information required at different points throughout the year.

Homepage Before

Homepage After

Photography

The new imagery highlights how quality photographs can improve a site. It not only makes the site more visually appealing, it reinforces your brand and builds trust in your business.